Hello, beautiful people!
I’m thrilled to introduce you to India Approved, a digital beauty community that is so much more than just product reviews and trends—it's a space where beauty lovers of all kinds come together to learn, share, and grow.
Why I Created India Approved
As a long-time beauty enthusiast, I’ve always been fascinated by the endless array of cosmetics, skincare, and hair care products available today. The beauty industry has exploded in recent years, with new innovations, trends, and product launches happening at a rapid pace. But with so many choices comes the challenge: How do you know what works best for you?
That’s where the idea for India Approved was born.
I wanted to create a one-stop destination for everyone who’s passionate about beauty—whether you’re a beginner just starting your journey or a seasoned pro on the lookout for the latest trends. I realized that while there are plenty of resources out there, not many of them offer personalized, honest, and community-driven advice. I knew I could create a space where we could talk openly about what works, what doesn’t, and what’s worth your investment.
More Than Just Reviews—A Beauty Community
Yes, you’ll find reviews on India Approved—but the heart of this platform is community. I wanted to go beyond the traditional model of beauty blogs and make this space interactive. Beauty isn’t just about how you look—it’s about how you feel, how you express yourself, and how you connect with others. That’s why I’m inviting all of you to join the conversation.
Here, you’ll find:
- In-depth product reviews that go beyond the surface, so you know exactly what you’re getting into before you buy.
- The latest beauty trends and innovations, from the hottest new skincare products to cutting-edge beauty tech.
- Interactive content—whether it's polls, beauty challenges, or Q&A sessions where you can ask all your burning beauty questions.
- A space where you can share your own experiences, tips, and routines. I want to hear what’s working for you and what’s not!
Our Mission: Education, Inclusivity, and Trust
At the core of India Approved is a mission to educate and include. I believe that beauty should be accessible to everyone, no matter your skin tone, texture, or style. Whether you’re a lover of bold colors or prefer a more natural look, there’s a place for you here.
Trust is another value that’s central to our community. I know how important it is to get genuine, honest advice on products, and that’s what you’ll always find at India Approved. Everything I review and discuss has been carefully considered because I believe that makeup and skincare are an investment in yourself.
Where We’re Headed
India Approved isn’t just a platform—it’s a growing community. In the future, I plan to introduce exciting new features like a personal shopping service, where I can help you find the perfect products tailored to your needs, and more opportunities to connect with beauty influencers, experts, and fellow enthusiasts.
I’m so excited for you to join me on this journey. Whether you’re here to discover the latest beauty must-haves, to connect with like-minded beauty lovers, or simply to stay informed on trends, India Approved is here to guide you every step of the way.
Welcome to the community!
Love,
India Hester
Founder of India Approved