Hi, beauties!
If you’ve been keeping an eye on the beauty world lately, you’ve probably noticed a major shift in trends. We’re seeing more and more people embrace the idea that less is more when it comes to makeup, and honestly, I’m here for it!
As I’ve grown and evolved in my own beauty journey, I’ve found myself leaning more toward simplicity. Don’t get me wrong, I still love a bold lip and a full glam moment when the occasion calls for it, but day-to-day, I’ve realized that I don’t need to cake on the makeup to feel confident or look beautiful. In fact, some of my favorite looks now are all about subtle enhancement, focusing on fresh, radiant skin with just a few key products.
My "Less is More" Makeup Routine
When it comes to my makeup these days, I’ve streamlined my routine to just a few essentials that keep my skin looking natural, glowing, and effortlessly flawless. Here’s what I’m currently loving:
- Danessa Myricks Blurring Beauty Balm: This is an absolute game-changer for me. It’s lightweight, blurs imperfections, and gives my skin that flawless, soft-focus finish without feeling heavy. On days when I want even less, I’ll wear it alone for a natural, fresh-faced look.
- Fenty Beauty Pro Filt’r Instant Retouch Longwear Liquid Concealer: I love how Fenty’s concealer provides just the right amount of coverage where I need it—mainly under my eyes and around any blemishes—without looking cakey. It blends seamlessly into my skin, which is key when you’re aiming for that “no-makeup” makeup look.
- Charlotte Tilbury Airbrush Flawless Finish Powder: This powder is magic. It sets my makeup in place while keeping everything lightweight and smooth. Just a light dusting over my T-zone, and I’m good to go!
- Cream Blush: I’ve recently been loving cream blushes for that natural flush of color. They melt into the skin beautifully and give a healthy, dewy glow without looking too harsh.
- Simple Lip Liner & Lip Gloss: For lips, I keep it easy with a natural lip liner to define and a swipe of gloss to add some shine. It’s simple but pulls the whole look together.
With just these few products, I’m able to achieve a polished look that feels fresh, light, and comfortable all day long.
Why I Believe Less is More
There was a time when I felt like I needed to wear a full face of makeup every day, applying layers of foundation, contour, and eyeshadow just to feel “done.” But as I’ve gotten older—and maybe a little wiser—I’ve realized that makeup is an accessory, not a necessity.
Makeup should enhance your natural beauty, not mask it. That’s why I’m so drawn to this new wave of minimalistic beauty. It’s about confidence in your own skin, and letting makeup be something that adds to your look, not something that defines it.
I’ve found that the less I apply, the better my skin looks and feels, and I’m way more comfortable in my own skin. Plus, the “less is more” approach allows my features to shine through rather than being covered up by layers of products.
The Future of Beauty: Subtle, Yet Powerful
As more people embrace this trend, we’re seeing beauty brands shift toward lightweight formulas, skin-like finishes, and multi-use products that simplify routines. The future of beauty is all about finding that balance between enhancing and embracing who you are—rather than transforming yourself into something entirely different.
It’s been refreshing to embrace this idea in my own routine, and I encourage you to try it too! Let your natural beauty shine through and experiment with using less product. You might just find that you love the result as much as I do.
Remember: makeup is an accessory, not a necessity—and sometimes, the best look is the one that feels the most like you.
Stay beautiful!
Love,
India